Military and First Responders - Receive an $80 instant discount with purchase and installation of four select tires.*
On these name brands: Goodyear®, Michelin, BFGoodrich®, Continental, General, Pirelli, Hankook, Bridgestone, Falken, and Toyo®.
*Available to active and retired Military and First Responders. Receive an $80 instant discount on a set of 4 qualifying tires from participating brands (Goodyear®, Michelin, BFGoodrich®, Continental, General, Pirelli, Hankook, Bridgestone, Falken, and Toyo®). Excludes Toyo medium and commercial/Motorsport patterns. Combinable with other eligible offers. Dealer-installed purchases only at a participating U.S. Ford Dealer, Lincoln Dealer, or Quick Lane® Service Advisor. Present nontransferable Hero Code at purchase (requires ID.me validation). Limit 2 Hero Codes per calendar year per customer. Valid for tires purchased and installed 1/1/26-12/31/26. Unused codes expire 12/31/26. See Military and First Responders Tire Discount for details. Quick Lane® is a registered trademark of Ford Motor Company.
Military and First Responders - Receive an $80 instant discount with purchase and installation of four select tires.*
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Advertised price excludes mandatory government fees (tax, title, license, and registration). All lease or finance rates/terms are subject to buyer qualifications and lender requirements; special incentivized rates/offers may not be combinable with other purchase incentives. Price excludes any optional products, services, or accessories customer chooses to purchase. At Zeigler Ford Plainwell, we believe our customers deserve an easy transparent buying experience. That means the price you see is the price you can expect, with no hidden fees or charges at the time of purchase. Although every reasonable effort has been made to ensure the accuracy of the information presented on this site, inadvertent errors, omissions, and other inaccuracies may occur. We strive to update our inventory as quickly as possible, but there can be a lag time between the sale of a vehicle and the update of inventory on our website. For the best customer experience, please verify all vehicle information and pricing with the dealership directly.